Trends In Medical Device Marketing

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The rise of digital marketing in medtech | McKinsey

https://www.mckinsey.com/industries/life-sciences/our-insights/the-rise-of-digital-marketing-in-medtech

To understand how digital marketing is evolving in medtech, McKinsey conducted a survey of 100 companies (44 in the United States and 56 from the EU5 1 ) in early 2021. As recently as five years ago, the majority of medtech companies (65 percent of the survey sample) spent no more than 20 percent of their marketing budget on digital marketing.

Medical Device Industry Trends: 2023 and Beyond | Plexus

https://www.plexus.com/en-us/current/articles/medical-device-industry-trends

No matter the medical device trends you’re most focused on, one key to success will be to build strong partnerships to help prepare for them. Smart outsourcing—whether …

MedTech Industry Trends | Deloitte US

https://www2.deloitte.com/us/en/pages/life-sciences-and-health-care/articles/medtech-industry-trends.html

Medical device manufacturers have been talking about the transition to value-based care (VBC) for much of the past decade. Yet, despite many executive-level conversations, …

10 Medical Device Trends in 2023 | StartUs Insights

https://www.startus-insights.com/innovators-guide/medical-device-trends/

Wearables. Advances in circuit miniaturization enable companies to develop various …

Medical Device Marketing & Industry Trends Shaping …

https://linchpinseo.com/trends-medical-device-industry/

Medical Device Marketing in 2023: An A-Z Guide

https://www.clearpivot.com/medical-device-marketing-in-the-21st-century-an-a-z-guide

The world of medical device marketing is an expansive one. Everything from tongue depressors and portable oxygen to pacemakers and lab equipment fall under this umbrella. Reaching the right prospects with the …

22 Medical Device Industry Trends You Need to Know …

https://medicaltrendsnow.com/medical-equipment/medical-device-industry-trends/

Here are the top 22 most significant changes in Medical Device Industry in 2022 3D Printing Nanotechnology-Based Devices Smart Implants Cybersecurity Consumer Wearables Internet of Medical Things …

New (And Powerful) Medical Device Marketing …

https://unnus.com/medical/medical-device-marketing/

Sliman M. Baghouri. 8 minute read. Outdated medical device marketing is out of sync with the rapidly changing MedTech industry. This article outlines a new and effective …

Medical Devices Market Size, Growth Report, Trends, …

https://www.precedenceresearch.com/medical-devices-market

The global medical devices market was valued at US$ 550 billion in 2021 and is expected to reach US$ 850 billion by 2030, poised to grow at a compound annual growth rate (CAGR) of 5.5% during the forecast period …

Trends and Challenges in Medical Device Marketing and Sales

https://www.launchteaminc.com/blog/medtech-trends-challenges-medical-device-marketing-sales

Trends and Challenges in Medical Device Marketing and Sales Michele Nichols, President of Launch Team, Inc., and Amy Castronova, President of Novatek Communications, Inc., …

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